Jeff More

President and CEO

As President & Chief Executive Officer of MineSense, Jeff More is responsible for the overall strategies and leadership necessary to achieve our vision and mission. His primary mandate is to rapidly expand our revolutionary technology across key markets, helping customers improve their bottom line while reducing environmental impacts.

Jeff is a seasoned CEO and innovator recognized for his ability to drive results, deliver customer value, and accelerate international growth. His commitment to sustainability and solving challenging problems has been demonstrated throughout his career leading established corporations and scaling startups. Utilizing decades of business development, marketing strategy, change management, and M&A expertise, Jeff has routinely pioneered new product offerings, expanded market penetration, and achieved operational excellence with diverse, highly-engaged teams. His extensive background in global markets includes mining, environmental services, recycling, telecommunications, robotics, and engineered materials. Jeff holds an MBA and B.Eng in Chemical Engineering from McMaster University.