Product strategy, new product introduction, product-market fit, and product/user behaviour analytics.
Creating roadmaps, requirements, prioritizing work, user interviews, and engaging with key stakeholders.
Positioning/messaging, market sizing/analysis, competitive analysis, and feature benchmarks.
Pricing, value levers, pricing sensitivity, and tracking growth.
Best practices, processes, and tools to help measure outcomes and impact on product-led initiatives.
Customer onboarding, activation, conversion, and retention strategies and metrics.

• 

  Advisor, Product in IO ScaleUp

  This program is for high-growth technology firms that have reached $2 million in revenue or capital and are on track to generating $100 million or more.