Krista Jones

Scaling Businesses for Impact and Growth | Human Centered Leadership | Strategy

Krista advises executives on strategy and leadership to drive growth and increase impact.

Krista is a thought leader who speaks on productivity, innovation and scaling businesses. She has a depth of knowledge on IP based business building, using technology to improve productivity and how to create long lasting economic and social impact. She has supported 1000s of innovators across the critical sectors of technology, climate and health.

Most recently she was Chief Delivery Officer and Interim CEO at MaRS Discovery District where she focused her extensive entrepreneurial and leadership experience to advise executives, motivate teams and develop programs aimed at scaling Canada’s most innovative companies. With a unique combination of technical expertise and a deep understanding of innovation ecosystems, Krista served as a catalyst for change, enriching ecosystems through founding initiatives such as the MaRS Momentum program, which targets high-growth companies to achieve $100 million in revenue.
With over three decades of experience navigating complex stakeholder environments, Krista's leadership emphasizes adaptability, determination and excellence, fostering collaboration and employing data-driven strategies to seize growth opportunities.
Passionate about tackling societal challenges, Krista's career is defined by her ability to inspire teams and transform ideas into reality. She combines a natural creative problem solving capability, relentless focus on outcomes and authentic human centered leadership to create high performing teams and businesses.
Early in her career Krista worked in successful venture backed startups like Personeta, Metronet and Allstream and large telecommunications companies holding technical leadership roles that were marked by groundbreaking achievements that have left a lasting legacy on the Canadian tech landscape.