Dynamic Head of Growth with 8+ years in tech and digital marketing, currently enhancing brand influence and forging strategic partnerships at Wayble. I bring a robust track record of driving significant market penetration and revenue through innovative digital strategies and a strong command of CRM tools like HubSpot, Mailchimp, and Salesforce. Certified in Google Analytics and Google Ads, I excel in converting data-driven insights into profitable marketing actions.

At Wayble, I led the strategic brand evolution from Isempower, orchestrating comprehensive marketing campaigns and events that boosted user engagement and partnership revenues by over $100K. My approach consistently combines creativity with analytical rigor to meet and surpass marketing objectives.

Career Highlights:
Wayble Leadership: Directed the brand transition from Isempower to Wayble, generating over $100K in partnership revenues and expanding job opportunities by 40% through targeted marketing campaigns.
Event Management: Orchestrated high-impact events, including a virtual career fair with 7,000+ attendees, demonstrating Wayble’s commitment to international student integration in Canadian workplaces.
Amazon Global Selling: Enhanced global marketing strategies, leading to a 50% increase in user engagement and a substantial boost in cross-border sales.
CREA Key Account Management: Managed major client accounts, significantly outperforming sales targets by developing and implementing strategic account initiatives that fostered long-term business relationships.
Marketing Innovation at Huawei Technology: Led digital transformation projects that resulted in a 30% growth in market share through integrated marketing solutions across multiple channels.

Connect & Collaborate:
I’m eager to connect with like-minded professionals and companies looking to innovate at the intersection of technology and marketing. Whether you’re interested in discussing potential collaborations, seeking advice, or considering a new addition to your team, I invite you to reach out. Let’s explore how we can drive growth together and create impactful marketing strategies that resonate in today’s digital world.

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  Senior Partnership Manager in Wayble

  Endless Possibilities Beyond Borders