Specialties:
• Modern inbound digital marketing tactics including keyword research, search engine optimization (SEO), content marketing, social media marketing, marketing automation, PPC digital advertising and contextual display advertising
• Web design, W3C standards and related languages including HTML, CSS, JavaScript and PHP, as well as online content management systems including Joomla and WordPress, and Bootstrap 3.
• Traditional outbound communication channels including print advertising, email marketing, industry trade shows and events, press releases and newsletters
• Quantitative marketing research methods using surveys and questionaires
• Google Analytics, Google Webmaster Tools, Google Adwords, Constant Contact, Pardot
• Adobe Creative Suite including InDesign, Photoshop, Illustrator, Lightroom and Premiere
• Anti-spam legislation, e.g., CAN-SPAM, CASL, DNC registry
• Net Promoter Score

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  Marketing Manager in Clearpath Inc.

  Boldly go where no robot has gone before