Drive your business with our unique combination of truck advertising, analytics and retargeting abilities.

It all started in 2015 when founder, Casey Binkley saw an opportunity. He noticed that there were hundreds of trucks on the road – right in people’s lines of sight – that were simply blank. He realized that each of them had the potential to become a moving billboard, driving a brand’s message to anyone on its route. And that unlike traditional out-of-home media, these spaces wouldn’t be limited by city restrictions. Even better, they could reach specific audiences at specific times and places – even places advertisers might never have thought to go before.

Taking the idea one step further, technology was added to the mix. Today, Movia is the only mobile billboard/truck wrap supplier that incorporates GPS tracking and Impression Analytics into its offering – capturing where the trucks are at any given moment, who is seeing them, and how many impressions the ad is gathering. These abilities mean Movia is much more than a company that puts ads on trucks. We offer a unique and exciting meeting of analog and digital platforms to help brands to make the most of their out-of-home campaigns.

Our big, bold moving canvases drive to and alongside the people you’re looking to reach. Unlike static billboards that can become like distant wallpaper, truck-side ads are ever-changing, and at eye-level, so they really break through.

Compared to any other type of OOH advertising, truck-side ads have the lowest large format CPM (cost per thousand impressions) in the industry. Combine that with our mobile retargeting tech and you’ve got one of the most cost-efficient ways to reach your audience out there.

We go where traditional OOH media can’t. We’ll drive your message to exactly the audience you want, based on demographics, time of day, geographics, and even specific routes and roads.

Target specific routes like suburban neighbourhoods, rural roads, or dense urban centres. Or contextualize your message by choosing commercial, industrial or retail spaces such as grocery stores, gas stations or convenience stores.