SPINS

Decode shopper values Accelerate growth

Differentiate your business strategy with exclusive data and insights that reflect the evolving values of today's consumer.

Want to get on shelf at Sprouts? Ready to expand into Kroger? SPINS Liftoff is a full-service market intelligence platform designed as a partnership to help you successfully scale from kitchen startup to category captain.

Through exclusive retail partnerships, SPINS is the only place to align natural, regional, conventional, and specialty retail data into a singular view to identify growth drivers, eliminate blindspots, and benchmark against known and emerging competitors.

Understand every attribute dimension across claims, certifications, positioning, and computed data for the fullest view into what’s driving growth in-market.

SPINS aspires to provide a source of truth and transparency so values-oriented consumers can connect with innovation they need.

We empower the values-oriented consumer by providing the common language that promotes growth and collaboration in our ecosystem.

Headquartered in Chicago, SPINS connects shopper values to product innovation by combining POS data across the conventional, eCommerce, and natural channels with deep product knowledge. By translating product data into attributes, we ensure retailers, brands, and their partners know just as much about the products they create, stock, and sell as the shoppers that buy them. These attributes create a common language that promotes collaboration and growth across the ecosystem.

We are committed to building a community that promotes passion, well-being, and support for one another.

We communicate with clarity, honesty and respect in all situations. If we come up short, we embrace the opportunity to learn and improve. We are our harshest critics and greatest advocates - always striving to be the best versions of ourselves.

Agile is the name of the game in this fast-paced, innovation-forward industry and we are determined to stay ahead of the game. We embrace change, seek opportunities to learn and rapidly translate that into action to better serve our ecosystem.

You can’t create something great if there’s no passion behind it. We love our industry and love helping our partners achieve their goals. Around here assumptions are challenged, the status quo is questioned, and new paths are forged.

It takes a village and each villager to do their part at their highest level. We leave egos at the door and believe that working together will produce an outcome greater than each individual contribution.

Our team members are empowered to live our values of aspiring health & wellness by committing to shared goals and operational excellence.

Jay  Margolis

Jay Margolis

  • Chief Executive Officer (CEO)
Dan  Buckstaff

Dan Buckstaff

  • CPO: Chief Product Officer
Anu  Goel

Anu Goel

  • Chief Customer Officer
Andrew  Henkel

Andrew Henkel

  • President, Retail
Hannah  Law

Hannah Law

  • Senior Vice President, Chief of Staff
Evan  Makela

Evan Makela

  • General Counsel
Tushar  Pandit

Tushar Pandit

  • Chief People Officer
Suzy  Richard

Suzy Richard

  • Chief Sales Officer